Hamish Gunasekara Essays

Essays

Writing on agentic commerce, product data, and the next era of consumer finance.

A la Maison, a pastel of a flower-framed house by Maria Marino

The New Front Door

The search box was the entrance to the internet for twenty-five years. Now the entrance is a conversation.

The Marsh, a panoramic pastel of coastal marshland by Maria Marino

When the Customer Can't Be Sold

Agents can't be persuaded, only convinced. What happens to marketing when the buyer can't be sold to.

Morning at Back Creek, Eastport, a panoramic pastel of a harbor at dawn by Maria Marino

Plaid for Products

Every platform shift hides an invisible layer. Agentic commerce needs one too — and it's being built now.

The Koi Pond, a panoramic pastel of a koi pond by Maria Marino

Writing for Machines

For decades we wrote product copy to make humans feel something. The most important reader now feels nothing.

Secret Garden at the Paca House, a pastel of a walled garden by Maria Marino

The Agent That Wants for You

When an agent holds your taste, budget, and constraints, shopping stops being something you do.

Sailmates of the Chesapeake, a pastel of sailboats on the bay by Maria Marino

Agentic Commerce and the Product Data Challenge

Why autonomous shopping agents are only as good as the product data they read.

Santa Lucia Highlands, an oil landscape of rolling vineyard hills by Maria Marino

The Future of Agent-to-Agent Commerce

What changes when both the buyer and the seller are machines.

In the Evening Hour, a pastel of a tidal creek at dusk by Maria Marino

The Next Era of Consumer Finance

Where lending, payments, and AI converge over the next decade.

Boats in the Harbor, a pastel of moored boats by Maria Marino

Musings on Buy Now, Pay Later

Reflections on Buy Now, Pay Later's rise — and where it goes next.

Late Afternoon in the Garden, a pastel of a sunlit garden by Maria Marino

What is happening in the retail industry?

Notes on the forces reshaping how things get bought and sold.

Product Data10
Midsummer Pond, a pastel of a lily pond in summer by Maria Marino

How to Get High Quality Product Data for E-commerce: The Complete Guide

A practical guide to sourcing accurate, complete product data.

A la Maison, a pastel of a flower-framed house by Maria Marino

Product Data Enrichment: Transform Poor Catalog Information into Sales-Ready Content

Turning thin catalog entries into sales-ready content.

Secret Garden at the Paca House, a pastel of a walled garden by Maria Marino

E-commerce Product Information Management: Best Practices for Data Accuracy

Keeping product information accurate as catalogs scale.

The Koi Pond, a panoramic pastel of a koi pond by Maria Marino

AI-Powered Product Data Collection: Scaling Quality Across Thousands of SKUs

Using AI to gather quality data across thousands of SKUs.

Millbrook Pond in Autumn, a pastel of an autumn pond by Maria Marino

Product Catalog Optimization: Fixing Bad Data That Kills Conversions

Fixing the data problems that quietly kill conversions.

Morning at Back Creek, Eastport, a panoramic pastel of a harbor at dawn by Maria Marino

Real-Time Product Data Synchronization for Modern Commerce Platforms

Keeping product data consistent across every channel, live.

Anchored at Port Salerno, a pastel of anchored boats by Maria Marino

Product Attribute Standardization: Creating Consistent Data Across Channels

Making attributes consistent across channels and systems.

Ready to Sail, the Wyanoke, a pastel and watercolor of a sailboat by Maria Marino

E-commerce Search Optimization Through Better Product Data Structure

How better-structured data makes products findable.

The Marsh, a panoramic pastel of coastal marshland by Maria Marino

Product Data APIs: Building Infrastructure for Intelligent Commerce Systems

The infrastructure layer behind intelligent commerce.

The Paca Summerhouse, an oil of a garden summerhouse by Maria Marino

Machine-Readable Product Specifications: Preparing for Agentic Commerce

Preparing product specs for an agent-driven marketplace.